Nvidia may have just made it a lot easier to buy an RTX 4080

If you’ve been wanting to buy an RTX 4080 at a reasonable price but haven’t had much luck, Nvidia may have a solution worth exploring.

The company just announced that it will be expanding its Verified Priority Access (VPA) program. It will now include the RTX 4080, but the good news doesn’t end there – it will also serve cards made by Nvidia’s board partners.

Jacob Roach / Digital trends

To give more people the chance to buy a Founders Edition GPU, Nvidia launched a pilot program called Verified Priority Access in October. Nvidia worked with retailers in the US, UK, Germany, France, Netherlands, Spain and Italy to try and distribute some of the RTX 4090 GPUs to customers.

Through the Verified Priority Access program, Nvidia sends custom links to let select customers buy a new graphics card without forcing them to go through the usual terrifying shopping process when a new product comes out. This means you don’t have to spam a particular website only to find out the card was sold out while you were typing your card details – at least that’s the idea.

Initially, the trial run only included an RTX 4090. and it was only available in Nvidia’s own Founders Edition model. Today, the company announced that it is satisfied with the first phase of the trial and is expanding it.

According to Nvidia, VPA will now offer “a limited number of opportunities to purchase GeForce RTX 4080 graphics cards shortly after its global release on November 16.” The map only launched yesterday, so the first links are likely to ship soon. In addition to the RTX 4080, Nvidia will also ship some RTX 4090s at the same time.

This time, aside from Nvidia’s Founders Edition cards, customers might be able to score some GPUs made by Nvidia’s partners, though no specific names have been thrown around. Availability of these custom GPUs depends on location and vendor.

Jacob Roach / Digital trends

Once you’ve been selected to buy a GPU, you’ll need to be quick, as tickets will be dealt on a first-come, first-serve basis. Each user receives a unique link to purchase a single graphics card. The link will appear in GeForce Experience, and if you don’t already have an account, you won’t be able to sign up – only accounts created on or before November 15, 2022 can participate in this phase of the trial.

While the worst of the disastrous GPU shortage is well behind us, Nvidia’s top graphics cards still have an alarming tendency to sell out in minutes. Once that happens, they’re either out of stock for a while or come back at a higher price due to scalpers, or even simply retailers raising the price based on demand. In short, scoring a new RTX 4090 or RTX 4080 on the MSRP is no easy feat, so VPA seems like a good way to open up the sale to more users.

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