Intel Arc Alchemist may be a lot cheaper than we thought

Intel is now offering alternate pricing to the winners of its Xe-HPG Scavenger Hunt, and while this may be unrelated at all, it actually gives us an idea about the pricing of Arc Alchemist GPUs.

The winners had the chance to choose one of two Intel Alder Lake processors as a replacement for the promised Intel Arc prize. Researching the prices of these processors may be the key to figuring out how much Intel Arc could cost when it finally arrives.


If this all seems a bit complicated, allow us to explain. Intel held a Xe-HPG Scavenger Hunt that sent many people on a quest to win an Intel Arc Alchemist graphics card. The event started almost a year and a half ago, in March 2021, and the 300 winners have now been chosen. It should come as no surprise that they haven’t received their awards yet – if 300 Intel Arc GPUs suddenly appeared in the hands of several enthusiasts, we would definitely hear about it. Intel Arc still hasn’t launched globally, so the winners have had to wait for their reward.

Prizes include Arc A7 series graphics cards, with the flagship A770 as the top prize, followed by the A750. While these are expected to hit the market in a month or two, Intel is now offering the winners of the scavenger hunt the option to choose an alternative prize in the form of an Intel Alder Lake CPU.

VideoCardz shared an email received by one of the winners, detailing the prizes that can be chosen as an alternative. Those who qualified for the top prize were offered an Intel Core i7-12700K processor, while those who won the first prize were awarded an Intel Core i5-12600K.

The prices act as a complete replacement, so those who give up waiting for Intel Arc and get a processor instead may not get a GPU later. To that end, Intel added an interesting disclaimer in the email: “The total value of the alternate prize package, including hardware prizes and non-hardware prizes, will be of the same value as the original prize package.”

This is where it gets exciting – this is the best indicator of Intel Arc pricing we’ve received yet, and if it’s true, it’s certainly good news for Intel enthusiasts. The Core i7-12700K CPU has a suggested retail price of $409, while the Core i5-12600K was priced at $289. Their current prices are even better, with the Core i7-12700K on Amazon and the Core i5-12600K .

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Despite the discounts, it’s the suggested retail price to compare to – but even then it means the Arc A770 would be priced on par with the Core i7-12700K. Regardless of what one might think about Intel Arc’s purported performance, a GPU with 16GB of memory for around $400 will be a good deal. As usual, take all this with a bit of skepticism – we can only speculate until Intel talks about it.

If this turns out to be true, it looks like Intel intends to deliver on its promise to make the Arc Alchemist compete on price rather than performance. This is a good strategy, and perhaps the only one that makes sense, as AMD and Nvidia are about to launch their next-gen GPUs that Intel can’t keep up with. However, if it can keep the price this reasonable and keep trying to optimize the drivers, Intel Arc could prove to be a decent budget option for undemanding gamers.

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